We design and produce a lot of graphic work, mostly used as images in web pages. We also have experience in producing graphic images for:
Company Logos
- Business cards
- Business stationary
- Press advertisements
- Windows application graphics and
- Photography
An image must reflect the purpose for which it is being used. It should enhance and give extra meaning to an application.
Applications
Websites aimed at different audiences need different graphics. For example, the following areas all command a different approach to graphic production:
Personal websites,
- Information sites,
- E-commerce,
- Entertainment,
- Retail,
- General Business,
- Professional Services,
- Local Community and
- Non-Profit Organisations
Colours
The choice of colours is very important. Colours must work well together and be easy to read. A colour should not draw a user’s attention away from the real content.
Background colours also set the mode and nature of the work. For instance a very dark background does not usually suit a business application whereas it is quite appropriate for entertainment sites.
Fonts
Some character fonts are easier to read than others. Most people find reading and fully comprehending web content difficult at the best of times. So it is essential that a font suits the application and the intended user.
Tools
We use the tools that best suit the particular application, mostly:
- Adobe Photoshop
- Adobe Fireworks
- Adobe Flash